In 2024, Regional Arts New South Wales (RANSW) launched Work of Art, a  business development program for women working in the creative industries in regional NSW. Supported by funding from Women NSW, the Regional Arts Fund, and Theatre Network NSW, this 17-month initiative brought together over 60 women from across the state, providing them with skill development, mentoring, networking opportunities, and industry exposure. As we reflect on the impact of this program, it is clear that Work of Art has transformed the careers and confidence of its participants while strengthening the regional arts sector as a whole.

CONNECTION & GROWTH

One of the most significant achievements of Work of Art was its ability to bridge the geographic distances that often isolate regional artists. Through peer coaching, mentoring, and action learning, participants developed deep professional connections and found a shared sense of purpose.

Beyond networking, the program provided essential business skills to help participants navigate the complexities of sustaining a creative career. Many artists entered the program with vague aspirations and emerged with concrete business strategies and professional networks.

OVERCOMING REGIONAL CHALLENGES

For many artists in regional NSW, distance is a major barrier—to markets, materials, and industry networks. Work of Art directly addressed these challenges by creating opportunities for visibility and engagement. The final showcase and forum served as both a celebration of the participants’ work and a critical industry networking event, helping them connect with key figures in the arts sector. Participants spoke of the isolation that often comes with regional practice, highlighting how Work of Art helped them find inspiration and professional affirmation.

STRENGTH IN REGIONAL PRACTICE

A central theme that emerged from the program was the value of regional artistic practice—not as a limitation, but as a unique strength. The program challenged the notion that metropolitan art hubs are the only places where innovation happens. Instead, it highlighted how regional artists, often deeply connected to their communities and landscapes, are producing cutting-edge work.

The impact of Work of Art extends far beyond its 17-month duration. The connections, skills, and confidence it fostered will continue to shape the careers of these artists for years to come. More importantly, it has laid the foundation for a more connected and empowered regional arts community—one where women in creative industries are supported, celebrated, and equipped to thrive.

Watch the video below to see the documented impact of Work of Art. Video created by Maybe Media.